Tapptic, strategic consultancy, and idweaver create Over and Over in response to the expectations of a market that just keeps on evolving …

In a world where technology is developing faster and faster and, like it or not, changing consumer behaviour, large corporations have a vital need for strategic consultancy and orientation if they are to make a success of their digital transformation.

To achieve this, methodology, technology, governance, strategy and knowledge are all pieces of the jigsaw that need to be fitted together and mastered by major groups.

Over and Over meets these expectations by creating a fully-fledged think tank that offers the market a complete picture of the digital universe and renowned expertise, not only in terms of digital strategy and its application but also content creation. Clients of this new brand will have access to one of Europe’s top-performing laboratories for ideas and design.

Over and Over is the fruit of a joint venture between Tapptic, Belgian market leader and a European heavyweight in the development of intelligent applications, and idweaver, a full-service digital agency focused on the optimisation of acquisition processes and the user experience. The performance levels of these two companies have enabled them to register growth curves among the highest on the digital market over the past 5 years.

This partnership guarantees the brand’s future Belgian and international clients, not to mention existing idweaver and Tapptic clients, a comprehensive digital overview that flawlessly integrates the digital strategy and mobile worlds.

Over and Over’s development will be assured by the managers of the founding entities, Christophe Chatillon and Nicolas Degrave, reinforced by other experts such as Martial Chouvel for content. The venture’s European expansion will be driven by the Tapptic subsidiaries based in Paris, Geneva, Berlin and Madrid.

The launch of Over and Over will take place on 12 November this year.

About Tapptic

Tapptic is a digital agency specialising in the design and development of intelligent and high-quality applications. Present in Brussels, Liege, Paris, Geneva, Berlin and Madrid, the company supports its clients throughout their project development process.

Its clients include the likes of D’Ieteren, Brussels Airlines, RTL, Club Med, McDonald’s, Rossel and VOO.

About idweaver

idweaver is a Full Service Digital Agency that develops concepts, products and services designed to optimise acquisition processes. All of its activities are based upon innovative methodologies that help ensure a powerful creative experience.

It numbers among its clients BNP Paribas Fortis, Materne, bpost, Vache Bleue, Kitchen Market and Monroe.